AWARDS & LAUNCHES IN BAKU
The 11th Edition of the LOTUS Beauty Carnival (LBC) 2024 was recently held at Fairmont Flame Towers, at Baku, Aizerbaijan.
It saw 83 participants from leading salons across India gathered to learn new trends, exchange ideas and created a vibrant networking platform.
Commenting on the the Carnival, Nitin Passi, Chairman & Managing Director, Lotus Herbals said, ” The 11th edition of the Lotus Beauty Carnival in the beautiful city of Baku was a grand success. Lotus Professional is revolutionizing the professional beauty care industry by bringing together salon professionals and aestheticians from across the country on a common platform. This dynamic platform sets new benchmarks and gives the brand an opportunity to showcase our latest launches in the form of cutting-edge products and techniques to the fraternity of Salon professionals. It’s where beauty meets innovation, and we’re thrilled to be at the forefront.”
Range of products unveiled included Lotus Professional PRO Glycolic Skin Resurfacing Facial with a multilayer sequential technology is ‘scientifically crafted with advanced formulation of Glycolic Acid’s exfoliating prowess and collagen-boosting properties that enhance skin texture and radiance’.
The Lotus Professional PRO Repair INTENSIVE RENEWAL MANI-PEDI THERAPY was launched rooted in the therapeutic benefits of Chamomile extract, it promises to address common nail and skin problems such as dryness, brittleness and discoloration. It aims to provide personalized solutions that beautify the appearance of hands and feet. The carnival also witnessed Also put forward was the launch of the Lotus Professional PhytoRx Homecare range comprising of 5 SKU’s.
At the gala night, the first prize, in the National awards category, was claimed by “Hair Cafe Unisex Salon, Delhi.” The award for the First runner-up went to “Geeta Charms, Delhi” and the Second- runner up was conferred upon Habibs, Kolkata.”
During the five- day event, saw the participants experience the sights and sounds of Baku. Beneath the stars in Shahdag they enjoyed local culture and comfort cuisine. Participants had the opportunity to discover Baku’s distinctive fusion of historical venues such as the Gobustan where they saw mud volcanoes and prehistoric rock engravings on the one hand and the Formula 1 Racing Circuit in Baku, followed by a serene ride on the Baku Eye Ferris wheel, providing panoramic views of the city and the Caspian Sea, on the other.
Surely an event that seems to truly honour the professionals in the Indian salon industry through recognition of their efforts, education and equipping them with newer tools for their trade.
