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Clensta Taps into Power of Egg Protein with Eggstreme Hair Care Line

Clensta Taps into Power of Egg Protein with Eggstreme Hair Care Line

Personal care brand Clensta recently introduced Eggstreme Repair Range that promises to nourish and repair not hair on the scalp but eyebrows and eyelashes as well. The proteins in eggs are at the base of this line that promises to ‘strengthen the hair shaft and root while the fats in it act as conditioners and improve its texture’.

“I’m very excited to introduce our customers to Clensta’s revolutionary Eggstreme range. We’ve taken the goodness of nature, deployed innovative technology and backed our R&D with science to present these products to you. This range is packed with the goodness of eggs, rich in protein, biotin, Vitamins A and E, that promote hair growth, renewal, and provide nourishment to the hair roots. I am confident that once people use these products, they will be hooked on. Can’t wait for you all to try our protein-packed bottles!” said actress Parineeti Chopra, Partner & Investor, Clensta.

The line includes Eggstreme Repair Hair Shampoo with Hydrolysed Silk Protein and Biotin, the more popular name for Vitamin H. MRP: INR 449/-

Eggstreme Repair Hair Conditioner, that has Vitamin H & Jarplex SPG. MRP: INR 449/-

Eggstreme Eyelash Serum, Enriched with Vitamin E and Castor Oil. MRP: INR 349/-

Eggstreme Eyebrow Serum with Vitamin E, Almond Oil, and Egg Protein. MRP: INR 349/-

The products are available on Amazon, Nykaa, Flipkart along with 20 other marketplaces as well as 5000 GT/MT touchpoints across India and have plans to expand its offline presence into 50+ cities.

Clensta International Private Limited is a D2C brand founded in 2016 by Puneet Gupta but the products were commercialised only in 2019. The brand claims to be the first with natural ingredients, and highly effective active ingredients infused with the proprietary technologies such as ‘STAR and CRAN.’

Having  raised funding worth 100+ crores from marquee investors like TradeCred (invested in Furlenco, Bizongo, BatterySmart etc), Royal Family of UAE, Parineeti Chopra and various other angel platforms, the brand is expanding and building newer lines to fuel all round growth.

Approved by Immediate Connect