Makeup & Hair by MUD at IIFA 2019
Make-up Designory (MUD) impresses the industry as the Official Makeover Partner for the International Indian Film Academy Awards (IIFA) 2019.
The highly-anticipated homecoming of Bollywood’s biggest celebration, IIFA Awards 2019 brought its best with a star-studded show. Marking the 20th chapter of IIFA’s global journey, the evening took over the vibrant entertainment capital of the country – Mumbai – with an unforgettable awards presentation, bringing together the biggest names in Bollywood for a grand celebration of Indian Cinema.
Make-up Designory (MUD India) was appointed as the ‘Official Makeover Partner’ at IIFA Awards. Their team of professionals made a mark with hair and make-up makeovers for the stars and performers, covering everywhere from the backstage to the green carpet, pre-shoots, and performances.
The Project
Tasked with delivering high-end makeovers for almost 16 hours per day, for four consecutive days, MUD roped in all of its graduates to be a part of this proud moment. With MUD’s confidence in their faculty and training, the trust placed on former students to execute over 200 makeovers, came as no surprise.
Allocated as per their expertise, MUD artists were designated at various locations across the IIFA venue, with carefully assigned timelines and artists. The make-up station witnessed a regular inflow of over numerous artists and performers with strict time slots and repeated makeovers for different performances. MUD associated with SVJ Academy, to manage the hairstyling.
The challenges
Shiamak Davar and troupe was the biggest challenge for the MUD team as they were an enormous team with back-to-back performances scheduled that required different looks. MUD students were specially trained for the event, for almost fifteen days in advance, under professional guidance for the different hypotheses and mood boards.
