TIGI Copyright Launches ‘You Can Always Start Over’ Campaign
TIGI Copyright has revealed their 2020 Campaign — ‘You Can Always Start Over’ — a series of real, inspirational, and transformational stories that highlight unique topics and charitable causes. The campaign is in association with their new brand ambassador, celebrity hairstylist Andrew Fitzsimons and supports the Trans Wellness Center (TWC). The series first highlights a transgender community leader in Los Angeles, describing her personal journey and Fitzsimons’ role in her hair transformation.
The partnership will raise further awareness and resources for the TWC, which provides comprehensive services for transgender and non-binary people under one roof. Andrew’s personal connection to the TWC and support for the transgender community comes full circle with this unique campaign and partnership.
“I am so proud to be a part of this campaign which sheds light onto the power of transformation and change. A new start can be a signifier of a rebirth, a new chapter in your life. It can be very powerful because it can give you the fuel to move on in a completely different direction.” – Andrew Fitzsimons
The ‘You Can Always Start Over’ campaign will continue to roll out throughout the year via social media and digital platforms with talent including TIGI Brand Ambassador Wes Palmer supporting ASPCA, TIGI Technical Creative Director Richy Kandasamy supporting The Legacy Center, and Stylist, Salon Owner & Motivational Speaker, Jen Planck supporting Beauty Changes Lives.
Photo credit: Instagram/ TIGICOPYRIGHT