Vasmol Launches Herbal Shampoo Hair Colour ‘Vasmol Ayurprash’
Vasmol Ayurprash is said to be a herbal-enriched shampoo hair colour offering a safe, convenient and fast means to cover greys.
Vasmol – the flagship brand of Hygienic Research Institute Pvt. Ltd – has launched Vasmol Ayurprash Shampoo Hair Colour. Said to be enriched with the goodness of herbal extracts, such as amla, bhringraj, methi and hibiscus, the new hair colour claims to contain no ammonia, which makes it one of the most reliable and the convenient option for hair colour. The product is available in black shade and priced competitively at INR 20.
Ashish K. Chhabra – Joint Managing Director, Hygienic Research Institute said; “Vasmol empowers consumers with affordable, safe and natural hair colouring products. With Vasmol Ayurprash shampoo hair colour, we combine our legacy with modern and innovative techniques to bring convenience and care to our patrons.” He further added, “Vasmol is one of the most trusted hair care brands and has been offering its customers, credible hair colouring solutions for decades. We continue to renovate the brand with solutions that are relevant to today and resonate with our philosophy of care first, and encourage our consumers to embrace self-care and grooming through our campaign ‘Khud Ka Bhi Khayal’”.
Through ‘Khud Ka Bhi Khayal’ campaign, Vasmol encourages everyone to take care of themselves, as they do for their loves ones, and ensures that every Vasmol product provides optimum care and ease of use. The Vasmol brand is recognised for its range of natural ingredient-based products.