A New Brand BindtBeauty Now on Amazon
Positioned as ‘clean & premium beauty brand’, BindtBeauty, founded by celebrity Bindya Devi Talluri, is expanding to be available on Amazon.
A Bindiya brings her experience as a beauty & lifestyle influencer and ex-Miss Chennai in putting together her brand. Her battle with products that were irritating her skin, and causing constant breakouts and her stumbling upon the concept of clean beauty perhaps led to her finally conceiving of and launching her own brand. Clean beauty productsbeing mostly oil base, she realised that despite that, they were doing well on her skin.
Having experienced the effects of clean beauty on her own skin, she has gone on to create a brand that emulates the best available globally, but at an affordable price. BindtBeauty launched 5 products including the cream concealer (8 colour variants), the cream illuminator (3 colour variants), multi-use tints (6 colour variants), setting powder (3 colour variants) and the dual brush. The ingredients used in these products, are USDA certified and the packaging is eco-friendly making it a conscious consumer brand.
Bindya Devi Talluri was born in Eluru, Andhra Pradesh and brought up in Chennai, where she did her schooling. She did her degree in BSc, after which she did her MBA in the United States. In the U.S, she worked for fashion design house Bally for their buying end. She then relocated to Bombay and worked at advertising agencies JWT and Ogilvy. Many years later, she got married and moved back to Chennai and during the lockdown she started creating content on social media just like many others.
She had learnt and tested a lot of makeup hacks that she picked up from various artists over the years during her modelling years, as makeup always interested her, and so she started sharing tips, from her experiences, online.
Bindt beauty has a range of products include :
Barely there cream concealer – enriched with anti-inflammatory, anti-microbial and collagen-promoting ingredients that are suitable for all skin types and work like skincare.
Glowlight cream illuminators
Multi use tints – a multi-use product that can add a pop of colour to cheeks, lips or lids
Soft focus setting powder – The Soft Focus Setting Powder blurs out imperfections and visible pores, absorbs any excess oil or product on your skin and makes skin look even and flawless. The Talc absorbs excess oil and sebum from skin, Mica and Silk Mica together, give skin a dewy finish while blurring out pores
Blending in dual brush
Bindt Beauty products consist of natural ingredients with benefits, like – Beeswax, Castor oil, Coconut oil, Cocoa butter, Apricot oil, Jojoba oil, Rosehip seed oil.
The price ranges from INR 799 to INR 1,399.
Website: https://bindtbeauty.com/collections/make-up-but-make-it-clean